Redcable Games
Off Road Together
$0.27 per wishlist · 11 creators
Trapster gets dozens of creators posting your game on TikTok, YouTube Shorts and Reels. You pay only for verified views.
Sign up your studio for freeThe Challenge
Redcable Games was driving wishlists on Off Road Together — a co-op off-road driving sim built around shared lobbies and friend-group runs. They needed a fast discovery spike on Steam that would carry past the initial page push without paying for a long-tail retainer.
The game looks great on video — mud physics, lobby co-op, vehicle customisation — but Redcable hadn't yet built a TikTok/Shorts pipeline and needed a controlled test to measure both reach AND wishlist conversion for short-form creators before scaling further marketing spend.
The Approach
Campaign opened on Trapster across TikTok, YouTube Shorts, and Instagram Reels at a $5 CPM. 11 vetted creators from the simulation, racing, and co-op niches self-enrolled and posted across all three platforms.
No agency, no scripted reads — creators got Steam keys, a short brief on what makes the lobby loop special, and posted on their own schedule. Redcable watched view velocity climb from the Trapster dashboard, with effective CPM landing at $1.08 — well under benchmark for paid short-form — and 6,000+ Steam wishlists landing within the 7-day window.
Results
Top Performing Videos
11 creators across TikTok, YouTube Shorts, Instagram. Tap a card to watch the post.
How it works
- 01
Sign up and book a call
Create a free studio account and pick a time. We walk you through a campaign for your game.
- 02
Creators post it
Gaming creators make dedicated short videos about your game, within days.
- 03
Pay per verified view
Views are tracked on every post. No retainers, no contracts, no outreach.
Ready to grow your Steam wishlists?
Create a free studio account and book a short call. We'll plan a campaign for your game. Pay only for verified views.